The right lawn care choice is now the easy one

 

Spend time enjoying your lawn, instead

We've got the ingredients, shipping, and sustainability covered, so you can feel good about making the better choice, instead.

Safe for the whole family

It's safe to use around every member of the family, when used as directed.

Almost impossible to mess up

Our easy-to-follow annual plan removes all the guesswork.

No gimmicks, just effective

We perfected a natural fertilizer formula with the results to show for it.

Spend time enjoying your lawn, instead

We've got the ingredients, shipping, and sustainability covered, so you can feel good about making the better choice, instead.

Safe for the whole family

It's safe to use around every member of the family, when used as directed.

Almost impossible to mess up

Our easy-to-follow annual plan removes all the guesswork.

No gimmicks, just effective

We perfected a natural fertilizer formula with the results to show for it.

Man opening instead box and holding ambitious grass bag

Lawn care that’s actually made for your lawn

As the seasons change, so do your lawn’s needs. We give your yard the nutrients it needs, when it needs them.

illustration of flower

Spring pick me up

A boost for your yard to get things growing in the spring

illustration of umbrella and sun

Summer sunscreen

Extra nutrients while watering your lawn to keep your grass green in the heat

Man opening instead box and holding ambitious grass seed bag
illustration of leaves

Hibernation preparation

Promoting strong roots so your lawn will be ready-to-go come spring

illustration of snowflake

Rest and relaxation

Time for your lawn to chill after a year of fun — it needs the beauty sleep

Illustration of flower

Spring pick me up

A boost for your yard to get things growing in the spring

illustration of umbrella and sun

Summer sunscreen

Extra nutrients and hydration keep your lawn green in the heat

illustration of leaves

Hibernation preparation

Promoting strong roots so your lawn will be ready-to-go come spring

illustration of snowflake

Rest and relaxation

Time for your lawn to chill after a year of fun — it needs the beauty sleep

Backyard chatter

“instead is simple and straightforward and I can put it down without too much worry about the safety of my dogs.”

Kati

“instead takes the guesswork out of the application process and it feels very approachable. 3 shipments, 4 items, tailored to my geography.”

Alex

“I am excited about how easy it is to use and the natural product that is safe to cover my yard in.”

Alex

“I liked the ingredients of the fertilizer. The packaging was simple and easy to understand. I felt like I couldn't go wrong and it could be done quickly.”

Kati

100% satisfaction.
No compromises.

No compromises included.